Copywriting services
Engaging and well-written copy can help both customers and staff members engage with your brand, leverage new business and cross-sell your products more effectively.
We regularly write newsletters, brochures, websites, sales letters, email campaigns and more for our range of clients.
Before you have a word with our copywriters, let's remember their 15 golden rules…
- Always avoid alliteration and assonance.
- Never use a long word when a diminutive one will do.
- Remember to never split an infinitive.
- Foreign words and phrases are neither de rigeur nor apropos.
- Comparisons are as bad as clichés.
- Understatement is always best.
- Analogies in writing are like feathers on a snake.
- Go around the barn at high noon to avoid colloquialisms.
- Even if a mixed metaphor sings, it should be derailed.
- Who needs rhetorical questions?
- Do not put statements in the negative form.
- Proofread carefully to see if you words out.
- A preposition is a terrible word to end a sentence with.
- If any word is improper at the end of a sentence, a linking verb is.
- Avoid clichés like the plague - they're old hat.
Stop procrastinating about words for that project – and contact us for a quote.
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